Eugène Mercier, founder of the lively Mercier Champagne House, was well ahead of his time. A man with amazing energy and a vision for out of the ordinary ideas, he was only twenty years of age when his ambition to bring high quality champagne from high society down to everyday folk all began. To capture the attention of the masses, he promptly developed a highly creative advertising strategy with a series of stunning events, which even today – a hundred years later – are unequalled. Eugène Mercier was a ‘big’ man with life-size ideas that were also useful for publicity, so it was no surprise that the champagne cellars that he built were out of the ordinary. In 1871, he decided to build an authentic underground town. “Count in kilometres, not metres”, were his instructions to the architect in charge of the project. It took six years to excavate the 47 tunnels covering 18 kilometres of single level cellars with a direct connection to the Paris-Strasbourg railway line.
A delicate soft-pink colour with copper hints. The nose is characterised by aromas of small red fruits from the forest. The sweet attack develops into red fruit. Its long palate is refreshed by the fruitiness of the grape varieties.